Build A Profitable Coach-Consulting Business
Elite Certification Program
Don’t Waste Time with Incomplete Certifications
Traditional certifications can take 6 months or longer, and do not help you attract and win high-paying clients.
Take control of your future with a unique approach.
Get credentials that expand your reach with tailored tools and skills to grow your business.
Become a Well-Defined Coach-Consultant™
How It Works
You’ll learn to combine the soft skills of coaching with the strategy of consulting. You’ll get authentic marketing and sales approaches to win high-paying clients. You’ll leverage ready-made resources to drive your success.
Get Professional Skills & Credentials
The Well-Defined Coach-Consulting Certification™
Attract & Win Your Ideal Clients
The Sales & Marketing Growth Formula for Coaches, Consultants
Get Ready-Made Resources
Exclusive tools and programs you can use and sell immediately
Program Overview
Well-Defined Coach-Consultant™ Certification
The Well-Defined certification, developed by industry leader Kurt André, has been evolving for over 20 years to meet the demands of today’s fast-paced, ever-changing world. This program integrates the latest coaching principles, strategic consulting models, and decades of experience to produce elite coach-consultants. Well-Defined Coach-Consultants are known for their ethical practices, self-leadership, and competitive edge, offering an expanded skillset that distinguishes them in the marketplace.
Why Become a Coach-Consultant?
In a world of constant disruption, a hybrid model of coaching and consulting is essential for true impact. Being solely a coach limits your reach and income potential, while being solely a consultant hinders your ability to connect deeply with clients. A coach-consultant leverages both disciplines, blending coaching’s people-centered approach with consulting’s strategic insight. This allows for more flexibility, effectiveness, and long-term success.
Certification Structure
The Well-Defined Coach-Consultant™ Certification takes a holistic approach, ensuring you develop the key qualities needed to excel in both coaching and consulting. The program is divided into three comprehensive modules:
- Module 1: Character
Cultivate the characteristics that define a Well-Defined Coach-Consultant™. - Module 2: Competencies
Master the eight foundational competencies needed to be an effective coach-consultant. - Module 3: Content
Access tailored content to drive value in your coaching and consulting efforts.
Sales & Marketing Mastery
The certification also includes a proven sales and marketing formula developed by best-selling author Ted Olson. Designed specifically for coaches and consultants, this formula empowers you to attract and win ideal clients without off-putting sales tactics. The program is broken into two parts:
- The 4-Step Marketing Formula™
Attract your ideal clients with messaging clarity, irresistible offers, and a well-structured marketing system. - The Sales Accelerator Program™
Learn to sell like a trusted advisor with strategies for prospecting, discovery, handling objections, and closing deals.
Course Timeline & Requirements
- Duration: 10 weeks, with weekly 90-minute Zoom sessions.
- Engagement: Participate in peer collaborations between sessions.
- Certification Requirements:
- Completion of all digital modules and attendance at virtual group sessions.
- Supervised coaching/consulting sessions and a written exam.
- Completion of 50 hours of coaching, consulting practice.
Resources for Success
Participants will have access to a wealth of tools, including:
- The Well-Defined Coaching Playbook
- The Well-Defined Leadership Program
- Sales Playbook and Marketing Engine
- The Boundaries Assessment
- The Leadership Triangle
- And more
Through this program, you will transform not only yourself but also the way you serve your clients, empowering you to stand out as a truly well-defined coach-consultant.
Included Tools to Grow Your Practice
Standout Messaging
Exclusive templates
Value-Packed Offers
Done-for-you framework
Client-Attractors Tools
21 ready-made assets
Authentic Sales Approach
Keep your personality
Custom Lead Magnets
Templates included
Website Templates
Step-by-step sales copy
The Referral Guide
Know exactly what to say
Social Selling Guide
Attract clients on social
Plus…
✓ Included
The Coach-Consultant Playbook
Get the proven tools to coach and consult with your clients and win more business for your practice.
✓ Included
The Well-Defined Leadership Program™
Exclusive leadership program you can offer immediately to your clients to drive value and revenue.
Apply Now
This Transformational Program is Invitation Only. Enrollment is limited. It runs for 10-Weeks.
What you’ll get:
- Lifetime access to all course materials and videos.
- Live mentorship with Kurt André and Ted Olson.
- The Well-Defined Coach-Consulting programs to sell immediately.
What Coaches, Consultants Are Saying
Added significant clarity to my message and strategy and tools to have better conversations with prospects.
Linda Ratner – President, Ratner Consulting
Every company I researched had big promises (and a big dollar amount), but there was little substance.Right from the start, Consulting Academy boosted my confidence in my consulting services.
FAQs
What is a coach-consultant?
A coach-consultant is someone who leverages the discipline of coaching with the strategic thrust of consulting. Why does this matter? Because in practice you need both skills to more effectively help your clients. Being “just a coach” limits your reach and earning potential. Being “just a consultant,” limits your effectiveness with the people you are leading.
How is this program different?
There are three ways this program is different from traditional coaching certification programs:
1) It combines the art of coaching with the strategy of consulting, creating more opportunities for you to generate income.
2) It’s fast. Just 10 weeks. It’s purpose-built to get you in the field coaching, consulting, and earning money.
3) It includes the critical building blocks of sales and marketing so you can grow a viable practice.
What will I learn in this program?
The soft skills and competencies to be an effective coach, the strategic skills to be a consultant, and the sales and marketing skills to grow a profitable coach-consulting practice.
Will I get a certificate?
Yes. Upon completion of the course you will get a personalized certificate with your name, as well as a certification badge you can use on your website, social media, marketing materials, and email signature.
Is there a guarantee?
Yes. If you complete the program and feel like you didn’t get the value you expected, we’ll provide you the same value in personalized, one-to-one coaching. You should feel good about this investment in yourself.
Is 10-weeks enough time to learn?
“Time” is less important than “effectiveness.” This course has been designed by educators to maximize learning through bite-sized videos, focused reading, experiential learning, and follow on materials. Coaching and consulting is a practice. You can achieve milestones and start generating revenue, but the learning is ongoing.
Got questions?
Hop on a 15-minute Q&A call. What happens?
- We’ll explore your coaching, consulting hopes and goals
- See if this is the right program for you to achieve your goals
